Daks Autumn Winter 2024 – Art Direction

Entitled 'In a New Light' the Autumn Winter 2024 campaign for DAKS evokes the candid portraiture of renowned photographers Horst and Terry O’Neill. Creating a theatrical sensibility through use of backdrops and props, this campaign pays homage to the collection's muses. 

Photographed by Charlotte Hadden. Styled by Ursula Lake.